Brand Identity
Your brand identity is more than a logo. It is the full visual language people recognize, trust, and remember. Whether you are starting fresh or refining what already exists, I help you build an identity that feels aligned, intentional, and ready to show up confidently everywhere your business lives.
What’s Included
Depending on your needs, Brand Identity can include:
- Primary logo design
- Secondary logo or alternate lockup
- Icon or submark
- Color palette selection
- Typography pairings
- Brand style guide (basic or extended)
- Social media logo files and profile assets
- Brand patterns or supporting graphics (optional)
Best For
- New businesses creating a clear, professional foundation
- Existing brands ready for a refresh or more consistency
- Creatives and service providers who want visuals that match their level
- Anyone tired of feeling unsure how to present their brand online
How It Works
- We start with a short discovery chat and a clear creative brief
- I develop initial concepts based on your goals and style direction
- You choose a direction and we refine it together
- Final files are packaged and delivered in formats ready for web and print
What You’ll Receive
You will receive a neatly organized folder of final assets, which may include:
- High-resolution PNG files (transparent background)
- JPG files for general use
- PDF files for print-ready use
- SVG files for crisp scaling (when applicable)
- A brand guide PDF with your colors, fonts, and usage notes
Brand Identity in Action
Here are a few samples from past collaborations so you can see how different brand identities come to life across industries and styles.
Ready to Get Started?
Tell me a little about your business and what you’re hoping to create. I’ll reply with next steps, timelines, and a clear starting point based on your needs.
Ase Designs 